Corporate sound design, aka more money than sense

This is a very special video of Audi being taken for a ride then making a video to promote the fact:

And here, an option to have your Toyota Prius fitted with a speaker so that you don’t run people over, presented in classic Japanese style:

And yet more: The Mercedes Benz sound design team talks about how it designs the car acoustics to make the identical engine sound different between it’s family sedan and it’s sport coupé model. (I have been wittering on about this for years and finally have some proof that they’re doing it!)

And, the design of the indicator sounds:

Which finally led me to:

Oh dear


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